Reusing your old leads will give you a chance to reach out again with a fresh copy and a different approach. Create a new campaign with a new subject line and move already contacted leads (you want to choose the status "Email open, no reply", or "No emails opened").
To reuse your existing leads, please follow the following steps:
Note: Moving leads from one campaign to another will reset their campaign status and history. So only the data (variables) get copied, its status will not be copied.