With our Zapier integration, you can create a lead in Pipedrive when a lead is marked as Interested in Instantly.
Here are the step-by-step instructions:
Go to Integrations β> App β> Copy Zapier API Key
In your Zapier account, click on Create new Zap, select Instantly and New Event
Select Instantly account or connect it by pasting the Zapier API key.
In the Configure tab, select the campaign and for event type, choose 'Lead is marked as interested.'
Test the trigger. You can hover the cursor over the 'Event' to check the details and the reply text from the lead.
Then click + to add Pipedrive and select event: Create Lead.
Choose your Pipedrive account and click Continue.
Map the fields accordingly.
Test this step and check your Pipedrive to see if the lead was created. Now you are ready to publish your Zap.