Instantly offers different plans and services to match your outreach needs. This guide explains all available plans, what's included, and how to choose the right one.
You'll see multiple tabs at the top of the billing page. Each tab represents a different subscription type.
Email Outreach: Connect and warm up unlimited email accounts, upload leads, and send campaign emails.
Instantly Credits: SuperSearch, lead enrichment, lead verification, Copilot, and AI reply agent.
CRM: Manage emails, calls, SMS, tasks, and LinkedIn connections within a single platform.
Website Visitors: Track visitors from US-based traffic and convert them into leads.
Inbox Placement: Test email deliverability and spam scores.
Done-For-You (DFY) Services: New domains and email accounts
Pre-Warmed Accounts: Pre-warmed domains and email accounts
Email Outreach Plans
This is the core plan for running cold email campaigns in Instantly. It allows you to connect and warm up unlimited email accounts and launch campaigns.
To choose the right Email Outreach plan, consider the monthly email volume needed and the number of contacts to upload across all campaigns. Learn plan comparison.
Free trial: 250 uploaded contacts + 1,000 emails
Growth plan($47/month): 1,000 uploaded contacts + 5,000 emails monthly
Hyper Growth plan($97/month): 25,000 uploaded contacts + 125,000 emails monthly
Light Speed plan($358/month): 100,000 uploaded contacts + 500,000 emails monthly
Add-on($87/month): Extra 25,000 uploaded contacts + 125,000 emails monthly (available for Hyper Growth or Light Speed plans)
Important: The uploaded contact limit is a fixed limit across all campaigns, not per month.
Instantly Credits
Instantly Credits plan allows you to generate leads using SuperSearch, verify or enrich leads, use Copilot, or the AI reply agent.
Credit usage varies by action. To choose the right Instantly Credits plan, consider how many credits you'll need
Nano credits: $9/month for 150 credits
Growth credits: Starts from $47/month for 1,500 credits
Supersonic credits: Starts from $97/month for 5,000 credits
Hyper credits: Starts from $197/month for 10,000 credits
Important: If you only have the Instantly Credits plan without an Email Outreach plan, you're limited to uploading 250 leads to campaigns.
CRM
The CRM helps you in managing emails, calls, SMS, tasks, and LinkedIn connections within a single platform.
You can track different stages of lead statuses and custom flows based on specific conditions, improving the targeting and efficiency of sales campaigns. Learn more details here.
Growth CRM: $47/month
Hyper CRM: $97/month
Website Visitors
This plan allows you to track visitors from US-based traffic, including business email addresses, job titles, pages they've visited on your website, and more. You can import visitors directly into your campaigns or lists.
1 Credit = 1 Resolved Visitor Profile (A profile where we find a business email and/or a LinkedIn profile). Credits are only consumed when an email or LinkedIn profile is found for visitors. Learn more details here.
Hyper Visitors: $97/month
Lightspeed Visitors: $397/month
Inbox Placement
This feature evaluates whether sent emails are more likely to land in the inbox or spam folder across different providers, examines your email copy for spam triggers, inspects authentication protocols like SPF, DKIM, and DMARC, and monitors your IPs and domains against 94 blacklists. Learn more details here.
Growth Inbox Placement($47/month): Unlimited one-time tests
Hypergrowth Inbox Placement($97/month): Unlimited one-time and automated tests
Domains & Email Accounts
You can purchase domains and email accounts from Instantly if you don't have existing ones.
1. DFY (Done-For-You) Services
We handle domain registration, email creation, and DNS configuration
Requires a 2+ weeks warm-up period before launching the campaigns
Customizable number of accounts (up to 5 per DFY domain)
Pricing:
Each Done-For-You domain: $15 per year
Each Done-For-You email account: $5 per month
2. Pre-Warmed Accounts
Already warmed up and optimized for immediate use
Start sending campaigns from day 1
Pre-configured with essential DNS records
Available in batches of 5 accounts per domain
Pricing:
Each Pre-warmed domain: $15 per year
Each Pre-warmed email account: $10 per month
